Join Betty's Village Directory

LAUNCHING DECEMBER 2026

Be a Founding Village Member

A village of businesses that have each other's backs.

Betty Better is a village, and every village needs a good noticeboard. We're building a directory of businesses that back other businesses: the florist who mentors the new kid, the bookkeeper who hires parents back after a break, the café that stocks the local maker's jam.

We're a proudly Australian business, but our village has no borders. Wherever you are in the world, if you back other businesses, you're welcome here.

Grab one of the first 200 spots

Founding Village Members get:

  • A free listing when the directory opens in December
  • Cool Betty stuff at a member discount
  • First look at new Betty products before anyone else

Free for the first 200 businesses. Then it closes. No fees. One friendly catch, below.

What your listing shows

  • Your business name and where you're based
  • Your website or Instagram
  • How customers contact you
  • Your elevator pitch: what you do, in a line or two

Example listing:

Stitch & Co. · Maleny, QLD

Fabric, notions and Thursday-night sewing circles.

stitchandco.com.au · hello@stitchandco.com.au

The catch

We list you, you list us. Put Betty Better somewhere your customers will see it: your website, a social post or a shelf by the till. We send you everything you need: the words, the pictures and the links. Five minutes of your time.

We'd love to send you a free eBook too, just because. If you feel like sharing your thoughts afterwards (good, bad or "it was fine"), that would be A-MAZE-BALLS. No pressure, it's yours either way.

Who it's for

  • You run a business, anywhere in the world.
  • You back other businesses through who you hire, who you buy from, who you mentor or who you serve.
  • You're happy to share Betty Better with your customers in return.

We check every listing. No multi-level marketing (MLM), no health claims, and nothing we wouldn't send our own sister to.

How it works

  1. Join the list below. You can also tick the box to get the Betty Letter, our weekly email.
  2. We read every one ourselves and reply within a week.
  3. Before launch we send your welcome pack and you send us your logo and a photo.
  4. The directory opens in December and we share it with the Betty Letter readers.

Join the list

Your private email is only used to set up your listing and, if you ticked the box, to send you the Betty Letter. The details marked to show customers will appear on your listing. Privacy policy.

Once you press the button, you're on the list. Betty reads every one and will be in touch within a week. xx

Betty